{"id":9476,"date":"2024-09-13T21:41:25","date_gmt":"2024-09-13T21:41:25","guid":{"rendered":"https:\/\/contarotacoes.com\/?p=9476"},"modified":"2024-09-13T21:41:25","modified_gmt":"2024-09-13T21:41:25","slug":"hyundai-conquista-17-premios-red-dot-brand-communications","status":"publish","type":"post","link":"https:\/\/contarotacoes.com\/?p=9476","title":{"rendered":"Hyundai conquista 17 pr\u00e9mios \u201cRed Dot: Brand &amp; Communications&#8221;"},"content":{"rendered":"<p style=\"text-align: justify\">Hyundai Motor foi distinguida com dois pr\u00e9mios \u201cBest of Best\u201d e 15 vezes distinguida como \u201cWinner\u201d.<\/p>\n<p style=\"text-align: justify\">Categorias incluem \u201cFilm &amp; Animation\u201d, \u201cInterface &amp; User Experience\u201d, \u201cSpatial Communication\u201d, \u201cApps\u201d, \u201cAdvertising\u201d, \u201cOnline\u201d e \u201cDigital Solutions\u201d.<\/p>\n<p style=\"text-align: justify\">Tr\u00eas dos vencedores tinham sido premiados no iF Design Award 2021.<\/p>\n<p style=\"text-align: justify\">A Hyundai Motor Company acaba de vencer 17 pre\u0301mios de design, incluindo dois Best of Best e 15 Winner, nos Red Dot Awards: Brands &amp; Communication Design 2021, acolhido pelo Design Zentrum Nordrhein Westfalen, na Alemanha.<\/p>\n<p style=\"text-align: justify\">Os Red Dot condecoraram a campanha de nova tecnologia da Hyundai Motor Little Big e-Motion como Best of Best na categoria de Film &amp; Animation. O vi\u0301deo mostra como um vei\u0301culo de dimenso\u0303es muito reduzidas, equipado com a tecnologia Emotion Adaptive Vehicle Control (EAVC) ajuda jovens pacientes a irem da cama do hospital para a sala de tratamento. O vi\u0301deo tambe\u0301m conquistou a medalha de prata no New York Festival Advertising Award 2021.<\/p>\n<p style=\"text-align: justify\">Os Red Dot distinguiram, tambe\u0301m, o tema de design do Hyundai EV Infotainment System \u2013 Jong-e, utilizado no Hyundai IONIQ 5, como Best of Best em Interface &amp; User Experience, a primeira vito\u0301ria da marca nesta categoria. O Jong-e Graphic User Interface (GUI) do sistema oferece va\u0301rias configurac\u0327o\u0303es de ambientac\u0327a\u0303o interior, como gradientes de cor suaves, delicados e exuberantes com elementos de design parametric pixel, como os utilizados nas luzes exteriores do IONIQ 5. O sistema reflete o conceito ecolo\u0301gico de um EV e a identidade da marca Hyundai Motor.<\/p>\n<p style=\"text-align: justify\">Ale\u0301m disso, a Hyundai reforc\u0327ou a sua faceta competitiva em design de marca e de comunicac\u0327a\u0303o ao conquistar 15 Winners em sete categorias, incluindo Film &amp; Animation, Interface &amp; User Experience, Spatial Communication, Apps, Advertising, Online e Digital Solutions.<\/p>\n<p style=\"text-align: justify\">Os Winners na categoria Film &amp; Animation inclui\u0301ram o vi\u0301deo da campanha da Hyundai Motor, This is Us, que retrata a esperanc\u0327a e solidariedade para ultrapassar o Covid-19, e o filme I\u2019m in charge, que apela a\u0300 responsabilidade de todos para mudar o mundo de forma sustenta\u0301vel.<\/p>\n<p style=\"text-align: justify\">Entre os Winners na categoria Interface &amp; User Experience figuraram o Hyundai Infotainment System- Aqua Theme Design e a Plataforma de smart TV da Hyundai Motor, Channel Hyundai. Na categoria de Apps foram distinguidos novamente o Channel Hyundai e a aplicac\u0327a\u0303o de conectividade Bluelink.<\/p>\n<p style=\"text-align: justify\">Os Red Dot Awards e\u0301 o segundo pre\u0301mio global de design a premiar o Hyundai Infotainment System-Aqua Theme Design, Channel Hyundai e o Bluelink, seguindo-se ao iF Design Award 2021, no primeiro semestre deste ano. Refira-se ainda que o Channel Hyundai venceu em quatro categorias Red Dot diferentes, incluindo Interface &amp; User Experience Design, Apps, Online e Digital Solution.<\/p>\n<div title=\"Page 2\">\n<div>\n<div>\n<p style=\"text-align: justify\">Na categoria Spatial Design, o Hyundai Motorstudio Busan, o Hyundai Motor Group Training Center, o Hyundai EV Station Gangdong e o Hyundai Cheonan Global Learning Center figuraram entre os Winners, tendo sido distinguidos por oferecer novas experie\u0302ncias ao consumidor atrave\u0301s do design espacial.<\/p>\n<p style=\"text-align: justify\">Por fim, a OOH &amp; Ambient for London Eye, uma campanha da marca IONIQ que decorreu no mundialmente famoso London Eye no ano passado, e a H2U (Hydrogen to You), uma campanha que promove o potencial infinito da energia sustenta\u0301vel do hidroge\u0301nio, foram duas das campanhas que venceram na categoria de Advertising.<\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Hyundai Motor foi distinguida com dois pr\u00e9mios \u201cBest of Best\u201d e 15 vezes distinguida como \u201cWinner\u201d. Categorias incluem \u201cFilm &amp; Animation\u201d, \u201cInterface &amp; User Experience\u201d, \u201cSpatial Communication\u201d, \u201cApps\u201d, \u201cAdvertising\u201d, \u201cOnline\u201d e \u201cDigital Solutions\u201d. Tr\u00eas dos vencedores tinham sido premiados no iF Design Award 2021. A Hyundai Motor Company acaba de vencer 17 pre\u0301mios de design, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":9477,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[13],"tags":[],"class_list":["post-9476","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comercio"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/contarotacoes.com\/index.php?rest_route=\/wp\/v2\/posts\/9476","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/contarotacoes.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/contarotacoes.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/contarotacoes.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/contarotacoes.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=9476"}],"version-history":[{"count":1,"href":"https:\/\/contarotacoes.com\/index.php?rest_route=\/wp\/v2\/posts\/9476\/revisions"}],"predecessor-version":[{"id":9478,"href":"https:\/\/contarotacoes.com\/index.php?rest_route=\/wp\/v2\/posts\/9476\/revisions\/9478"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/contarotacoes.com\/index.php?rest_route=\/wp\/v2\/media\/9477"}],"wp:attachment":[{"href":"https:\/\/contarotacoes.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=9476"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/contarotacoes.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=9476"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/contarotacoes.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=9476"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}